Payments took a long way from gold and silver coins to cryptocurrency. The changes that the world of payment was going through in the past five decades led to the creation of the fintech segment. But the changes are nowhere near stopping, which pops up the question of what is actually going on with payment solutions. Gladly, we asked Fondy’s CEO and co-founder Valeria Vahorovska to answer all the significant questions about the recent payment solutions innovations.
A Brief History of Valeria Vahorovska and Fondy
Valeria Vahorovska has an extensive background in corporate sales and the financial services segment. In 2016, she decided to create Fondy, which quickly became the flagship of online cross-board eCommerce solutions. As a co-founder and CEO, she strictly follows her principle of financial inclusivity, creating equal possibilities for businesses of all kinds.
Fondy is a payment platform where businesses can perform transactions in a wide range of currencies. The platform provides local and international SaaS, eCommerce, and fintech platforms, educational institutions, and charity organizations with straightforward and easy methods of performing international online sales.
The Main Payment System Issues in the EU and How Fondy Can Help Fix Them
To be effective in the fintech segment, one must be able to identify and address the main issues of payment systems. Valeria Vahorovska identifies the main issues in the sector of the EU payment systems sector as the following:
- Bearing uncertainty when making strategic business decisions;
- Managing the ongoing regulatory requirements changes;
- Addressing the IP-related issues.
To address those issues, Fondy offers a new product — Fondy Flow. “Fondy Flow is a new product of our platform where merchants can manage all their funds in the currency of their choice,” says Valeria Vahorovska. “With [Fondy] Flow accounts, our clients can receive authorized payments throughout the day and settle instantly,” she adds.
Valeria Vahorovska thinks that the United Kingdom and Ukraine have a lot to offer each other in the fintech segment. “My personal opinion is that both countries can learn a lot from each other and benefit from future cooperation,” she states. According to Valeria Vahorovska, Ukraine can assist in creating state-of-art technology for the financial segment. The United Kingdom, in return, can help Ukraine in developing and implementing effective laws and regulations in the said segment.
Future Innovation
To Fondy’s co-founder and CEO, the future will be about the acceleration of the funding process for people and enterprises that are spending too much time and money now. Thus, the innovation of the fintech segment will grow, and Fondy can participate in this creative and quickly evolving process. You can see here what innovations in payment solutions await the sector.
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