Magna’s commitment to helping shape future mobility, the company announced it will join BMW i Andretti Motorsport as a primary partner for their Formula E team. Cities around the world increasingly recognize the significance of autonomy, electrification and mobility services to the future of how people live, work and move around in urban centers.
Magna’s involvement in Formula E marks the most significant engagement with a motorsports team in the company’s history. The rationale is simple – it serves as a real-world opportunity to make a difference.
Racing to the future
The ABB FIA Formula E Championship, the only racing series to use all-electric vehicles, takes technology to the streets in cities around the world, some of which are facing complex mobility challenges. The collaboration with BMW i Andretti Motorsport demonstrates Magna’s commitment to making a positive social and environmental impact, from electric and autonomous vehicles to smart cities.
Formula E provides a powerful platform to advance Magna’s engagement with startups, city leaders, universities and consumers in city centers. In conjunction with the race schedule, Magna will engage with a broad range of leaders about each city’s specific mobility challenges. Paired with existing research, these first-hand conversations will inform future development and collaboration on mobility solutions.
CTO of Magna, Swamy Kotagiri said that while working with BMW i Andretti Motorsport on Formula E is a great fit and one of the many opportunities. They are taking advantage of to help ensure they are building the right foundation for the new mobility landscape. Formula E is already demonstrating how exciting, thrilling and fascinating electromobility can be.
Pieter Nota, Member of the Board of Management of BMW AG, Sales and Brand BMW, said “BMW stands for innovation leadership and we are pioneers when it comes to electro mobility. As ‘Official Vehicle Partner’, we’ve been involved with Formula E from the start, in order actively to help shape the series. BMW i and Formula E share the same values: pioneering spirit and innovation. We are looking forward to the new season, together with Magna.”
