A new era of marketing was born with the introduction of digital marketing. Today, the majority of organizations prefer digital marketing as their primary option to reach out to their target audience. With time, it has served numerous organizations benefiting them with an effective outcome. Another major reason why digital marketing is preferred by the organization as it involves minimal cost. With the help of digital marketing, people have a platform for all the departments that they want to advertise— including marketing, sales, commerce, and other services. As the demand for digital marketing is increasing day by day, there are a lot of firms which provide the best of these strategies in the market. Amongst these top-notch firms, the most convenient choice to work with is Grandiose Digital Media (GDM).
The company provides the best marketing strategies for digital marketing. Along with this, it also develops websites and accelerates the development of mobile & web-based apps with on-demand developers. This focuses on moving the client’s business forward and in the way s/he wants.
The driving forces of the digital marketing media industry are the smart, highly creative, strategy-driven ideas and these indeed help GDM to attain new customers and new heights. The company started with doing PR for a small number of clients and as the number of clients increased, it expanded to the business it is, today.
World-Class Marketing Services
Grandiose Digital Media is a PR platform that assists people and businesses to grow their reach and build contacts. The company mainly focuses on storytelling which then helps the customers to engage on whichever platform suits best for their needs. This means that the company has to break through the traditional service lines to integrate with the social, digital, content, publishing, advertising, PR, corporate reputation, and public affairs into the required solutions.
Grandiose Digital Media offers a wide range of services which are assisting in driving the clients’ business towards success. The elite firm leverages high-class tools to provide innovation and creativity. Likewise, it also offers world-class marketing services and deploys such mechanisms to enhance the productivity of its customers’ business. These wide-ranging bouquets of services include PR for the influencers, Branded Content, Communications Planning, Content Creation, Content Marketing, Corporate Communications, Digital Marketing, and Marketing Services. Along with this, it also excels in providing Organic Social Media, Public Affairs, Public Relations, Strategy and Consulting, and Mobile App Development.
Tackling the Obstacles
Being in the persuasion business, Grandiose Digital Media has faced several challenging situations and it has overcome them to be placed as one of the leading marketing firms. Since the pandemic, the global market witnessed a slowdown in several businesses, the adverse effect was also seen in the PR and media industry. COVID-19 has shifted the marketing business from an offline mode to an online mode along with the communication. Due to the pandemic, the product launches and other promotional or media events where PR teams play an important role are also impacted.
Consequently, as the clients have put their PR relations on hold, the company was facing a stagnant situation and the experts were uncertain whether the situation will get back to normal. However, Grandiose Digital Media has overcome all these obstacles by shifting its services to a virtual platform. As the number of influencers is rising GDM helps these influencers in achieving what they desire by proving the presence of these influencers online. The company’s approach towards the business before the pandemic and after the pandemic has altered. One such change was in its hiring approach, where it gave preference to freelancers who can work from home at the ease of their comfort.
The Pandemic effect
Pandemic has pushed the world to accept the new norms of working. Today, the world is gradually adopting the work from home concept. It is no longer an option but it has become part of the day-to-day business. At present, there are a lot of people who are working from home, they will continue to do so because of the pandemic. Besides, because of this situation, outdoor advertising and putting up billboards is somewhat difficult. Also, these sources of advertising are quite expensive and cost a lot to companies. But if about 45 percent of these estimated budgets are invested in the PR and digital marketing firms, then branding and advertising of the respective company can be achieved to a greater extent. This indirectly helps the small and mid-size enterprises to gain a larger public.
Focusing on achieving the goal
Irrespective of the situation, Mohammed Huzaifa, CEO and Founder of Grandiose Digital Media focuses on complying with the clients’ needs to help them achieve their goals and objectives. Alongside this, he makes sure that the employees give priority to the clients and their needs.
Utilizing his experiences and expertise, he understands that customers are always keen on looking for the various options and only settle for the best. Acknowledging the fact, he says, “The customer will have already visited many advertising and PR firms before coming to Grandiose Digital Media and hence the employees are trained to make sure that they are persuasive to the client.” The people working in GDM have to make sure that the clients should be convinced accordingly. Also, the services agreed to the clients should satisfy all their needs. According to him, the most important challenge to the company and other digital marketing firms is the development of this business worldwide.
Complying with the changes
Predicting these difficult times can be a little tricky. However, observing the current development happening globally, the world is surely adapting to these changes rapidly. The reaction and action of audiences have changed. So, the strategy for the future has been altered according to the market needs and audiences’ tastes.
Being in the persuasion business, the main work of the firm is to convince an entire audience to promote an idea, purchase a product/service, and provide recognition of the accomplishments. PR is said to gain much more importance in the coming days because of the increasing dependency on effective communication amongst the customers. Keeping all these changes in mind, Grandiose Digital Media is working on a SaaS platform which will eventually become easier for the PR clients as it makes it easier to work online and handle the PR tasks.
Watch here:- Grandiose Digital Media Intro Video